Portfolio
Demystifying the Complex
Distilling complex legal concepts into clear, engaging content for B2B audiences, providing a thorough overview of Statements of Work (SOWs) and their critical role in business agreements.
Turning Customer Wins Into Impactful Stories
Translating customer success into compelling narratives with impactful B2B Case Studies.
From Facts to Features: Journalism That Cuts Through the Noise
Compelling, well-researched articles that transform complex topics into accessible, engaging stories for diverse audiences.
Visual Storytelling in a Virtual World
Visual storytelling—engaging audiences through intimate, social-first content during challenging times.
Ebook: The Contract Management Software Implementation Playbook
A guide to overcoming common contract management software implementation roadblocks.
B2B Slidedeck: Content for the Buyers Journey
Contract Management Selection Guide: When does contract management software warrant the time and budget?
Strategic Web Content for B2B Brands That Drives Action
Strategic, scalable web content for B2B companies—turning complex ideas into clear, compelling narratives that boost visibility and drive results.
Turning Insight Into Impact: White Papers That Educate, Persuade, and Perform
A strategic white paper created for SecureDocs to educate B2B audiences on evolving data security threats and best practices, blending industry research and platform insights to support lead generation and brand authority.
Long-Form Narratives in the Fintech Space
Bringing depth, clarity, and insight to B2C fintech storytelling—capturing market dynamics while engaging readers through place-based narrative.
Storytelling Spokesperson
Stepping in front of the camera to tell a story and connect on a peronsal level with the target audience.
Compelling Thought Leadership
Blending research, advocacy, and expert sourcing to translate complex environmental policy into accessible, persuasive storytelling that influences industry conversations.
Ghostwriting That Elevates Executive Voices
Ghostwriting with a deep understanding of brand voice and strategic messaging for C-suite leaders—helping them connect with audiences, drive influence, and position their organizations as industry leaders.
Star-Making Strategy
Award-Winning Content Strategy That Drives Results
Honored with the 2024 Content Marketing Award for Best Program in Technology, my work at Calix showcases how innovative strategy, operational excellence, and audience-first storytelling come together to deliver real impact.
Prolific With a Purpose
Actionable narratives that drive engagement
From real estate trends to cybersecurity insights, my blogs for Yardi translate complex topics into clear, With a voice that’s both strategic and human, I’ve delivered high-impact content for audiences across senior living, property management, and SaaS—helping one of the industry’s most trusted brands inform, educate, and connect.
Riding the Viral Wave
Turning Student Buzz Into Brand Momentum
When a UCSB music student’s viral performance took off, I transformed the moment into a department-wide campaign—amplifying engagement, generating media attention, and ultimately landing the student on Jimmy Kimmel Live. This initiative spotlighted the power of real-time storytelling, digital agility, and the unexpected ways great content can build community—and go national.
