Crafting white papers that distill complex concepts into clear, authoritative narratives. Combining strategic insight with editorial precision to create research-driven content that informs, persuades, and establishes thought leadership across industries.

Creating deep, educational assets designed to anchor a hub-and-spoke strategy for content that provides buyers with value early in their journey and fuels demand generation campaigns with repurposable spoke content.

Leading cross-functional collaboration to create strategic hub content assets as anchors to multi-channel marketing campaigns to drive measurable engagement across key targets.

Creating  hub content like "The Small Business Marketing Playbook" for SeaWrite Media––an asset designed to engage small business audiences and reinforce the brand’s authority in digital marketing strategy.

Ghostwritten articles and speeches for C-suite leaders, helping them connect with audiences and position their organizations as industry leaders.

Translating complex concepts into clear, engaging content for B2B audiences with a comprehensive look at Statements of Work (SOWs) and their critical role in business agreements.

Bringing  depth, clarity, and insight to B2C fintech storytelling—capturing market dynamics while engaging readers through place-based narrative.

Over a decade of experience in B2B blogging showcasing actionable narratives that drive engagement with a human voice that informs, educates, and connects audiences to brands.

Reported for New York Real Estate Journal on energy benchmarking laws, creating timely, informative coverage that explained complex regulatory changes to an industry audience in clear and actionable language.

Wrote for Distributed Energy Magazine on the hidden costs of data centers, blending investigative reporting with accessible analysis to make technical science and energy topics resonate with business and policy audiences.

Reported for Multi-Housing News on the Lowline project in New York City, demonstrating the ability to translate complex urban development and innovation topics into compelling B2B journalism for SaaS and real estate audiences.

As a contributing editor for Water Efficiency Magazine, provided thought leadership and commentary on climate, infrastructure, and water scarcity, shaping narratives that informed, educated, and engaged environmental stakeholders.

Strategic, scalable web content for B2B companies—turning complex ideas into clear, compelling narratives that boost visibility and drive results.

Infographics that put your customers at the center of the action to keep them informed, engaged, and ready to take the next step. Helping organiztions use visual storytelling to get at the heart of what their customers want and need.

Developed a customer success story for Yardi Systems highlighting Northbridge Companies’ adoption of EHR solutions, showcasing measurable impact, reinforced brand credibility, and was repurposed across campaigns to drive engagement in the senior living sector.

Led my team to win the  2024 Content Marketing Award for Best Program in Technology based on innovative strategy, operational excellence, and audience-first storytelling to deliver real impact.

Bringing product launches to life through writing, strategy, and revision video script to shape the narrative and showcase features and benefits, all while aligning with the brand’s user experience vision.

Weekly podcast blends personal storytelling prompts, mindset shifts, and writing inspiration—designed to help listeners find their voice, build momentum, and reconnect with the joy of writing.

How a creative campaign took a viral performance from a UCSB student to Jimmy Kimmel Live.

See me abandone my comfort zone and step in front of the camera to tell a story and connect on a personal level with the target audience.